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Mercedes TV commercial a few years ago showed a Mercedes crashing into a concrete wall during a safety test? An engineer in a white lab coat walks over after the crash and kneels down to examine the damage, which is minimal. 

A reporter then asks the engineer about Mercedes' energy absorbing car body. After the engineer tells all about the unique design the reporter asks him why Mercedes doesn't enforce their patent on the design, a design evidently copied by several other companies because of its success.

          

"The engineer then replied matter-of-factly, 'Because some things in life are too important not to share.'

"How true this is. There are many things in life that fall into this 'too important not to share category.' Advances in science, in medicine, in technology. But all of these pale in importance to that of sharing the gospel message of Jesus Christ."1

As Billy Graham said: "I am convinced the greatest act of love we can ever perform for people is to tell them about God's love for them in Christ."

Our First Responsibility

Jesus Christ’s last commission to all His followers was to "Go into all the world and preach [communicate] the Good News to everyone, everywhere"2 This needs to be the first responsibility of every true follower of Jesus Christ!

One of my favorite quotes happens to be from a Buddhist monk who said, "To know and not to do is not yet to know." To translate this into our Christian terminology it could be, "To believe and not to act is not yet to believe because I only truly believe that which motivates me to action." And as God's Word also says, "Faith without works is dead."3

“When many people each do a little, together 

we can accomplish great feats for God.”

Another Word from God's Word: "It is God himself, in his mercy, who has given us this wonderful work [of telling his Good News to others], and so we never give up."4

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Jesus: "You are to go into all the world and preach (communicate) the good news to everyone every-where."

George Barna: According to George Barna, research specialist, more than 80% of current church growth in Protestant churches is by church transfer or biological growth—not from reaching the unchurched.

"The Internet used effectively has great potential for reaching the unchurched—across the street and around the world." – DI

Billy Graham: "I am convinced the greatest act of love we can ever perform for people is to tell them about God's love for them in Christ."

Oswald J. Smith "The supreme task of the church is the evangelization of the world."